Wednesday, September 2, 2009

What's Another Thing on My To-Do List?

Well, really, I am truly out of my mind. Those of you who know me know as much. I mean ... two kids, a job as a lawyer, a specialty food business, and now a blog? Then there's the 200 year old house that needs a new everything, a perennial garden that's more weeds than flowers, and the ambition toward personal hygiene and, dare I say, exercise?!

Then I got this idea. When I started Vermont Cookie Love with my husband two years ago -- three if you count the year we spent planning our launch -- I was hungry for every book or article that I could find written by others who had started their own businesses. The books about writing a business plan didn't do much for me, nor did the books on specific aspects of business. I wanted the real life stories of what the owners went through, how they made the choices they made, and whether they ultimately felt it was all worth it.

I read "Double Scoop" by Ben Cohen and Jerry Greenfield about starting Ben & Jerry's, and I read "Raising the Bar" about starting Clif Bar & Co. They gave me some of what I craved, but they spent a relatively little portion of time focusing on the start up phase.

That brings me to this blog. I want to share with you our experience starting this company. I will do my best to retrace our steps up to this point, without boring you to death with minute details, and then chronicle our journey from this point on.

So welcome to my crazy world of starting a business. I welcome any and all questions from those of you who have also bitten off more than you can chew, or who are about to.


  1. this is exactly the type of blog i've been looking for...thank you for taking the time out of our busy life to share your experiences!

  2. I will be following your blog intensely. I wanted to start a cookie business years ago, but that dream surpass years ago. So now I just like to read about other bakers and bakery experiences and success. I know you all will do great in your growing success in your baking business. I'm happy and excited for you.

  3. Wow, I'm so amazed that anyone has found this blog already! Thanks for reading, and I will do my best to keep on top of it.

  4. Wow I just started a new homebased cookie business, it's just in the start up phase and I happened to find your blog through my blog's next button, I was amazed that we are doing something familiar, so i posted a link to my blog for any of my viewers and I will be following your blog as well. Keep up the great work and good luck.